Where media meets conversion
affiliates in our database
GMV growth in 1 year
ROAS minimum
Built to earn. Optimized to convert. Paid media that performs
TV, radio, print, OOH, and digital planning across ASEAN markets, built around locally optimized channel mixes
Programmatic and direct buying across digital and traditional channels, with transparent reporting and cross-market budget optimization to keep every dollar accountable
End-to-end SEO, SEM, Google Ads, Meta, TikTok, LinkedIn, lead gen, affiliate marketing, and CRO
KOL identification and vetting, campaign management, contract negotiation, content approval, and performance tracking across Southeast Asia
Our proprietary micro-influencer network built for grassroots buzz and authentic word-of-mouth, activated at scale
Poster boxes, digital billboards, programmatic OOH, and interactive displays that extend your brand into the physical world
Base Affiliate Program
PR kit outreach
Paid minor event
Paid major event
Livestream
Brand ambassador (long-term partnership)
Filter: >2× ROAS to upgrade. Non-converters are pruned. The result is a self-cleaning, ROAS-positive media engine that sharpens over time.
Our approach to performance marketing and influencer campaigns
Map where your consumers spend time across ASEAN by analyzing platform behavior, media consumption, and cultural nuances to ensure your message lands
Define the optimal channel mix, budget, and KOL shortlists using audience data, building timelines aligned to your growth objectives
Launch content, activate influencers, run paid amplification, and manage real-time community engagement across all channels
Track reach, engagement, share of voice, earned media value, and conversions, delivering transparent performance reports
From campaigns to commercial impact
YCP Interactive tracks what matters, such as reach, engagement rate, share of voice (SOV), earned media value, brand lift, and conversion attribution.
Objective
Build a network of trained netizens to shape conversations, steer narratives, and protect brand presence across social platforms
Approach
1. Listen: Scan social platforms for relevant conversations
2. Share: Surface opportunities within the Hype Crew network
3. Align: Set tone, messaging, and response direction
4. Draft: Members submit responses for review
5. Review: Central approval before posting
6. Monitor: Deploy responses and track engagement
Results
1. Increased engagement across seeded posts
2. Consistent brand presence in organic conversations
3. Sustained, controlled narrative across social platforms
Affiliate-Led Commerce Acceleration | 11× GMV Growth
Objective
Scale TikTok Shop sales by turning affiliates into a core e-commerce growth engine
Approach
Built an always-on affiliate ecosystem focused on creator acquisition, activation, and performance optimization. Scaled hundreds of organic and micro-affiliates producing high-volume, authentic TikTok content.
Streamlined onboarding, optimized commission structures, identified high-converting creator segments, and developed repeatable content frameworks aligned with TikTok’s algorithm, driving sustained, compounding growth.
Results
1. 11× growth in GMV
2. Significant increase in active organic affiliates
3. Affiliate channel became a key revenue driver
4. Improved efficiency vs. traditional influencer-only campaigns
Where your next campaign takes shape
Connect with our media team to plan your next move for media strategy, KOL campaigns, community seeding, or DOOH across Southeast Asia.